Coldwell Banker®, the original Silicon Valley real estate start-up founded in 1906, continues to lead the real estate industry with an insatiable appetite for innovation and exceptional experiences. Following a series of industry firsts including the debut of the Coldwell Banker On LocationTM YouTube channel, the consumer-facing Blue Matter blog and the revamped coldwellbanker.com platform that allows sellers to post their own comments, photos and videos about their home, Coldwell Banker recently launched CBx, an exclusive iPad app that allows Coldwell Banker agents to utilize big data to augment their listing presentations.
Coldwell Banker, with approximately 86,000 agents in approximately 3,100 offices in 44 countries, remains the industry’s top brand in social media engagement according to Klout.
Coldwell Banker has an average sales price 18% higher than what the National Association of REALTORS® reports and is also a leader in luxury sales. Certified sales professionals in the Coldwell Banker Previews International® luxury sales program recorded more than 21,000 transaction sides of $1 million-plus homes in 2014 with an average sales price of $1.92 million.